Category Archives: Community / Volunteer Engagement

Hearing Directly from Programs Involving Online Volunteers

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On Wednesday, December 2, 2020, the US Federal Communications Commission (FCC) hosted a webinar on “Virtual Volunteerism.” The purpose of the webinar was to illustrate how broadband allows volunteers in a variety of regions to engage in substantial, high-impact virtual volunteering activities. The webinar presented a panel of representatives from virtual volunteering initiatives – nonprofits that have programs that involve online volunteers primarily, rather than traditional programs that added an online volunteering component (a screen capture of participants is above). I was pleased to have been called on by the FCC to make recommendations about programs they could feature in this webinar, some of which are profiled in The Last Virtual Volunteering Guidebook.

The webinar featured representatives from:

The webinar was facilitated by David Savolaine from the Consumer Affairs and Outreach Division, who contacted me for references for presenters, and Eduard Bartholme, FCC Associate Chief in the Consumer and Governmental Affairs Bureau.

The webinar panelists talked mostly about the specifics of how their initiatives involve online volunteers (the exact roles that volunteers undertake), how those volunteers are supported and how those volunteers are central to their initiative’s online program delivery and mission.

It’s rare that there is a presentation on virtual volunteering where audiences get to hear directly, at length, from organizations that are engaging online volunteers. Most presentations on virtual volunteering are by people like me – researchers and consultants about the practice – or by people from the corporate sector either bragging about their employees that volunteer online in a program they designed or that have launched yet another web-based platform to recruit online volunteers. There’s no better place to learn about factors for success in engaging volunteers online than by talking to the nonprofits and NGOs engaging such volunteers – which is why The Last Virtual Volunteering Guidebook quotes extensively a variety of organizations that involve online volunteers, to illustrate how the recommendations in the book are put into practice.

The panelists talked about the makeup of their online volunteers (quite diverse), the personal, substantial relationships online volunteers have with clients and each other (something I devoted an entire video to on YouTube), and what’s key to success in supporting the volunteers to ensure they are successful – keys that are detailed in The Last Virtual Volunteering Guidebook. I’ll summarize them below:

Recruitment

When asked how they recruit people to volunteer with their initiatives, all of the panelists said they don’t actively recruit – instead, volunteers find them. Be My Eyes noted that they had 10,000 people sign up to volunteer within the first 24 hours of their launch – far more than they have opportunities for. The representative from Be My Eyes noted, “The key is people having a great experience and they tell their friends about it. We haven’t spent any money on marketing on anything like that.” Infinite Family and Open Street Maps affirmed that volunteers having a great experience and telling their friends is key for not having to actively recruit volunteers.

Per the disproportionate number of roles and assignments for online volunteers versus demand that so manhy virtual volunteering initiatives report, Naoual Driouich in the United Nations Volunteers New York office said, “For the volunteers, I will say to be patient and to continue applying for opportunities, not to give up, even if the opportunity closes, even if there is a waiting list. Just continue looking for opportunities.”

It’s worth noting that in my four years of managing the Virtual Volunteering Project and the four years managing the UN’s Online Volunteering service, those programs were never marketed to people to encourage them to volunteer online – instead, we marketed exclusively to programs to host online volunteers. And, yet, there was always, always, far more people contacting me that wanted to volunteer than there were roles and tasks for them to do.

Make the experience collaborative

Mikel Maron of the Open Street Map Foundation noted a key to ensuring sustainability of a program that I would love to write an entire blog about, and it would make a great research topic to see how this works at other organizations:

I think opening up the opportunity to your volunteers to create with you and to figure out what you’re doing together is really an amazing way to build something, to build a platform. It takes some humility because you don’t know everything, but the result can be – if you can find a way of gathering together and figuring out things together its amazing, and it created more dedicated volunteers if they really have a stake, not just in what they do, but how they do it.

Amy Stokes, Infinite Family, agreed:

I think we’re all learning together, certainly we are in our organization.

Support Volunteers

Infinite Family is an international online mentoring program, which brings together adult mentors in the USA together with students in South Africa, via a special platform the organization uses for interactions. Amy Stokes of Infinite Family noted in the webinar,

One of the things that we found that is really important is (providing) ongoing support for the volunteers throughout the relationship. We have an on-call site all the time (to help with) stressful situations tech problems, whatever. Volunteers know there’s always somebody there to help with ongoing challenges.

She noted that volunteers are all using different tools to access Infinite Family’s tools and resources – they are using different browsers and different operating systems – and so the nonprofit has tried to create a platform that will work across these systems – and it doesn’t always.

The interaction between the browser, the operating system, the application, whatever your ISP is doing that day – all of a sudden, something that worked a week ago beautifully won’t work at all. Sometimes, tech companies don’t put out notes to say, ‘Oh, we’re going to do this and it might affect the rest of your system.’ And so, sometimes, a volunteer reaches out and says ‘What is going wrong?’ It might not work today, they might not be doing anything wrong. We find that it helps if we tell them upfront, at the very beginning, ‘You know, this is a tech thing. You’re probably used to everything working in your world and you can control it. But now you’re working in a lot of other worlds at the same time, and we can’t control all of those things…’ I mean, how many times do you log in at the last minute to do something and the app pops up and says, ‘Oh, no, you’ve got to change your password. Or, Oh, no, you’ve got to upgrade, please download.’ You just have to build in a kind of flexibility.

Ashley Womble of Crisis Text Hotline also talked about the importance of support to volunteers when you are asking them to use a custom online tool:

We teach as part of our training how to use our platform. We don’t expect crisis counselors and volunteers to come to us knowing how to use our platform at all. We built it and we have to train them… certainly, we can’t know whenever people are going to have Internet issues, but we do help in the beginning (with training) and that reduces a lot of the stress.

A diversity of people and experiences

Mikel Maron of the Open Street Map Foundation noted the importance of remembering that every place in the world is not the same when you are dealing with online volunteers that are in other regions, especially in other countries.

I spent a lot of time working in Kenya and it looked very different to volunteer in a place where you may also have a struggle to make ends meet day-to-day. But people (from those places) also want to contribute.

So Open Street Map has to help support those online contributors. “How do you testify what a road is in rural Kenya versus the middle of London?” He says that organizations need to consider how different people from different places communicate online.

We’re a global project and even if you all speak English… there’s just a lot of assumptions about our communications and we miscommunicate all the time…. Within Open Street Map that just means we’re constantly on our toes and learning about how we can connect to others. On the flip side, it’s amazing we get to connect with others through what we do. We learn so much about other places and other people and really build rich relationships with people on the other side of the world and around the corner.

Crisis Text Line had a unique approach:

We’re also gamefied our program a little bit. Based on the number of conversations people have, they get to a certain level, and people want to work up the ladder so they can unlock different perks, as you might in a video game. That’s worked really well for us. I know I’m personally very proud that I’m a level four, and I can’t wait to become a level fie, and I’ll be spending more time myself volunteering in the organization.

Final advice

Naoual Driouich in the United Nations Volunteers New York office had this advice for organizations that want to involve online volunteers, and I think she’s absolutely correct:

Please put yourselves in the shoes of the online volunteer when you put together the opportunity. Make sure it is complete and straight forward.

I absolutely agree. When host organizations put themselves into the shoes of volunteers, thinking, “What would I need to be able to do this assignment if I was not already a part of this organization? What would I need to be successful?” they end up instituting the support volunteers need.

It was a terrific learning experience, and if you missed it, here’s the full information about the webinar and here is the recorded webinar on YouTube. Congrats to the FCC on an excellent webinar.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

As noted earlier, some of these initiatives, and all of what they noted was essential to success, are profiled or detailed in The Last Virtual Volunteering Guidebook. The book, available as an online book and in traditional print form, offers much more detailed advice on creating assignments for online volunteers, for working with online volunteers, for using the Internet to support and involve ALL volunteers, including volunteers that provide service onsite, and for ensuring success in virtual volunteering. It also talks about policies and procedures, such as how developing written agreements to be signed by both online volunteers and their host organization (page 66) can prevent problems down the road, not only regarding ownership and use of what an online volunteer create, including web sites and code, but also regarding confidentiality and privacy in using of the volunteer’s information, including images of them, regarding confidentiality regarding the organization and the information the volunteer has access to, particularly client information, regarding how the online volunteer should represent his or her association with the program online (in emails, on social media, on LinkedIn, etc.), and liability regarding malware.


Copyright, ownership & works by volunteers

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Happy New Year!

When I directed the Virtual Volunteering Project back in the 1990s and did workshops introducing virtual volunteering to a room full of representatives from nonprofits and government agencies, an early question I got was, “Who owns what an online volunteer creates as a part of their service?” So I asked the various experts in traditional volunteer management for the answer – and they didn’t know! That question had never come up for them. It took cornering a panel of lawyers at a conference (they were presenting on liability and volunteers) to get the answer: volunteers own what they create.

Two more recent articles confirm this:

In this article from INFORMATION OUTLOOK V16 N04 JULY/AUGUST 2012, Volunteers are Copyright Owners, Too!, author and copyright lawyer Lesley Ellen Harris notes, “Whether it be an article, image, video, business plan, table based on research, or other type of content, it is possible that the material being created by your volunteers is automatically protected by copyright (yes, even without registering the material or using a copyright symbol).” The article strongly recommends entering into a copyright agreement with volunteers to help prevent problems, such as a volunteer quitting and demanding that you stop using their work.

This February 2019 article from copyrightlaws.com, Who Owns Copyright in Works By Volunteers, affirms the previous recommendation: “You may want to consider developing an agreement with your volunteers that transfers to your organization the copyright in any works they create for you. Such an agreement ensures your organization can use their work as needed. It can also address the liability of volunteers using third-party works without obtaining permission.” It’s something companies frequently include in a contract that an employee or contractor/consultant signs, but that they often forget to have volunteers sign.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

As noted in The Last Virtual Volunteering Guidebook, developing written agreements to be signed by both online volunteers and their host organization (page 66) can prevent problems down the road, not only regarding ownership and use of what an online volunteer create, including web sites and code, but also regarding confidentiality and privacy in using of the volunteer’s information, including images of them, regarding confidentiality regarding the organization and the information the volunteer has access to, particularly client information, regarding how the online volunteer should represent his or her association with the program online (in emails, on social media, on LinkedIn, etc.), and liability regarding malware.

That said, I regularly look for controversies regarding volunteers and the materials they create for programs they support, particularly regarding copyright, and haven’t found anything. But just because there hasn’t been a newspaper article, newsletter article or blog about it doesn’t mean it hasn’t happened.

And note: I’m not a lawyer. Don’t use this blog as your ultimate, last guidance. If volunteers are creating things for you, or engaging in activities that result in a product or program you use (photos, a strategy, a database, etc.), talk to a lawyer about legal agreements you may want to have volunteers sign regarding use and ownership of what they create for your program.

Also see legal issues and virtual volunteering.

If you have benefited from this blog or other parts of my web site or my YouTube videos and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Contributing to online communities can help you professionally

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I see lots of young people online who are wondering how to build up their skills and résumés in this time of COVID-19, or to explore careers with so many onsite experiences closed to them. I want to remind them all (they all read my blog, right?) that volunteering to help with an online community is a great way to get experience, to build your skills, to build your knowledge, to build your portfolio and to network for jobs.

Don’t believe me? I’ve been helping with online communities since 1993 or so, mostly as a volunteer. And those experiences have played a substantial part in both getting professional positions and getting experience that’s helped me in my offline work.

The first online community I participated in was the soc.org.nonprofit USENET newsgroup. It was created in June 1994 and gatewayed to the email-based mailing list USNONPROFIT-L. The community was for the discussion of nonprofit management and program issues. I found it soon after it was created and, after a couple of years of participating, because I was such a prolific contributor, I got asked to co-moderate it, as a volunteer, and I did so for several years. My participation there, and some onsite volunteering and collaboration, lead me to being offered a paid position: to direct the Virtual Volunteering Project.

In the late 1990s, I participated in three other online communities, all on YahooGroups: CyberVPM, UKVPMs, and OZVPM, all focused on managers of volunteers. It was because of my participation in those three communities, talking about the VV Project and virtual volunteering in general, that I got noticed by a United Nations agency in charge of the online volunteering portion of NetAid, and ended up directing what became the UN’s Online Volunteering Service. I also have lifelong colleagues and friends because of my volunteer participation in those three communities specifically.

In 2001 or so, while living in Germany and working for the UN Volunteers program, I started participating in the then newly-launched TechSoup online community. You can see an early version of that community on the Internet Wayback machine. I was a very active volunteer contributor and ended up getting asked to be a volunteer moderator, helping to introduce topics, answer questions and delete spam, and to lead a couple of online events. And years later, in 2009, after volunteering on and off, I got a part-time contracting gig helping with the community and some online events. I’ve done that off and on ever since (including now!).

Around that same time, someone set up an online community for people working in international aid and development work. I joined that community and, once again, I was a prolific contributor, as a volunteer, and eventually got asked to be a volunteer board member of the newly-formed nonprofit that got set up to support the community. The Aid Workers Network lasted for just a few years, but I got asked about that experience regularly in job interviews, and there are two people that remain my professional colleagues to this day.

On Reddit, I’ve been the volunteer moderator for the volunteer community, the community service subreddit, and the inclusion subreddit, for a few years now – and I got a short, well-paid consulting gig earlier this year because of my activities on the volunteer subreddit specifically.

So, that’s my story on how volunteering to contribute, moderate, facilitate and lead online communities has helped me professionally. It could help you, too:

  • Look for Reddit communities that represent what you want to do professionally or as a volunteer. Read a lot before you contribute, and always read as much as you yourself post. When you feel ready, post helpful, on-topic questions, advice and comments. Follow the rules. If you do this regularly, don’t be surprised if you end up getting asked to be a moderator. Even if you aren’t asked to be a moderator, if you think your contributions show your expertise, workstyle and character, consider including a link to your Reddit profile on your résumé.
  • If you use computers or your smart phone as a part of your volunteering or professional work with nonprofits, NGOs, charities, community groups, advocacy groups, libraries, religious groups, etc., and you want to share your experience and help others that might be trying to do so, consider joining the TechSoup online community and contributing to the subjects there, like Databases and Software (including apps), Web Building, Digital Engagement, Hardware, Servers & Networks, Security, Privacy & Safety, Tech in Disasters, Tech Planning and Policies or Tech4Good, Tech Making a Difference, Tech in Society.
  • Use Google, Bing or Duck Duck Go, and on Facebook, to find online communities hosted on other platforms that relate to what you want to do, whether its humanitarian work, nonprofit theater management, rescuing wildlife, logistics after disasters, whatever. As always, read a lot before you contribute, and always read as much as you post. Post helpful, on-topic questions, advice and comments and follow the rules. You might get asked to be a moderator, but regardless, you’ll create an online profile potential employers might find quite interesting.

And if your nonprofit, NGO, charity, library, etc. has an online community, the contributors to that community are volunteers, even if you don’t call them such, even if you also call them clients or community members instead. If they are asking questions, offering comments and advice, introducing discussions on your community, even debating (but are staying on topic) and you aren’t paying them, they are online volunteers, they are contributing their time and talents, and you are engaged in virtual volunteering.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

For detailed advice on creating assignments for online volunteers, for working with online volunteers, for using the Internet to support and involve ALL volunteers (including those providing service onsite), and for ensuring success in virtual volunteering, check out The Last Virtual Volunteering Guidebook. You will not find a more detailed guide anywhere for working with online volunteers and using the Internet to support and involve all volunteers. It’s available both as a traditional paperback and as an online book. It’s co-written by myself and Susan Ellis. If your organization wants to better engage the people who contribute to your online communities – and, yes, those are online volunteers – this book can help.

Also see:

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Please share about your experience working with online volunteers

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If your nonprofit, NGO, library, school or other mission-based program is involving online volunteers, or if your business / corporation has a virtual volunteering component in its employee volunteering program, below is a list of public online spaces where you can share information about your program: what software volunteers use to check-in or communicate with you, what they use to collaborate with each other, what tools and techniques (IT-based or otherwise) you use to support online/remote volunteers, your successes, your challenges, etc. These are also great places to ask questions and for advice regarding virtual volunteering:

You can share exactly the same information across all three of those online communities because each of those communities reaches a very different audience – the Linkedin group reaches a mix of people at a variety of programs working with volunteers as well as corporate representatives and university students and faculty. The subreddit reaches a younger and mostly male audience that you probably won’t reach otherwise. The TechSoup community reaches a mix of nonprofit folks and tech-savvy people who care about nonprofits. In short, there is very little audience crossover on those three communities.

(note that only the Reddit group is for recruiting online volunteers; on TechSoup, you should use this forum to recruit online volunteers)

Why share publicly about your experience working with online volunteers, including challenges? It’s a great way to both brag about what you are doing – and what you are doing is worth bragging about – and to learn from others. No one has a monopoly on knowledge about virtual volunteering – everyone is constantly learning, including me – and this is how we can all learn together.

The reality is that there needs to be a much greater diversity of contributions to those groups regarding virtual volunteering and I’m NOT going to work forever. This call is also my effort to try to cultivate a greater number of voices talking about virtual volunteering – there was far, far more online discussion about it back in the late 1990s than there is now!

Full disclosure: I am a moderator for all three of those groups, and I’m also hoping to see emerging leadership such that I can hand over the reins on these eventually!

cover of Virtual Volunteering book with hands raising up various Internet connected devices

For much more detailed advice on creating assignments for online volunteers, for working with online volunteers, for using the Internet to support and involve ALL volunteers, including volunteers that provide service onsite, and for ensuring success in virtual volunteering, check out The Last Virtual Volunteering Guidebook. Tools come and go – but certain community engagement principles never change. You will not find a more detailed guide anywhere for working with online volunteers and using the Internet to support and involve all volunteers – even after home quarantines are over and volunteers start coming back onsite to your workspace. It’s available both as a traditional paperback and as an online book. It’s co-written by myself and Susan Ellis.

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

supporting your stressed-out team without falling into toxic positivity

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Because of the global pandemic and the drastic way our work, volunteering and social lives have been altered, volunteers are stressed. Employees at nonprofits are stressed. Consultants at nonprofits are stressed. WE’RE ALL STRESSED.

The changed types and degrees of workload, the increased demands on most nonprofits, the dire financial crisis at most nonprofits – it’s causing anxiety to be at an all-time high.

“The onslaught of bad news is so relentless, it begs the question: How do we cope with it all?” Also, “positivity that isn’t grounded in reality… can actually poison your expectations,” as this article from October 15 from Fast Company notes. The article, How to inspire your team during a crisis without falling into toxic positivity, also offers realistic advice that can be helpful in your work with volunteers (and everyone). It’s written by the CEO of an agriculture tech company.

Also see:

How not to treat volunteers: another saga.

Your right to turn away volunteers who won’t adhere to safety measures (& your right to refuse to volunteer at an unsafe program).

You do not need to meet via video conference with every potential volunteer.

NYT spotlights how seniors are volunteering virtually

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The New York Times, in a story last week, says “Older adults, particularly vulnerable in a pandemic, still work for their causes, but primarily from home now”, via virtual volunteering.

The story notes what all of us that work in or with nonprofits know so well: in March, the health risks of in-person contact brought in-person volunteering to an immediate halt at many programs, particularly for seniors / the elderly. Volunteers are the lifeblood of many nonprofits and other community programs,, but the pandemic has created major barriers to volunteer participation, especially for older people, who face a higher risk of serious illness or death if they contract the coronavirus. As a result, many seniors have pivoted to virtual volunteering, and some of these elderly volunteers are finding themselves devoting even more hours each month to their causes now.

The story profiles two senior volunteers who are doing more virtual volunteering because of the pandemic, and what they are doing as online volunteers:

Before the pandemic, Paula Brynen devoted 15 hours a month to various causes, including arts groups and a volunteer recruitment clearinghouse. For instance, she volunteered onsite for the local chapter of the Leukemia & Lymphoma Society, volunteering that is especially important to her, having survived leukemia in 2011. She used to help with the setup for the annual fund-raising walk; now, she focuses on fundraising phone calls. Opportunities with arts groups have disappeared for her for now, but she has several new projects, including working as a mentor with Table Wisdom, a St. Louis-based nonprofit that matches older adults with students and young professionals in the United States and abroad who need career advice and help with English-language skills. She connects each week via Zoom with a young environmental engineer in Colombia who is hoping to advance her career by improving her English. Ms. Brynen is also volunteering for Democratic candidates in the November election, and she recently helped a graduate student in psychology complete her training by serving as a sort of virtual guinea pig, doing sessions as an art therapy patient.

Barbara Lewers is a 79-year-old New Yorker who spent two afternoons every week volunteering at Senior Planet’s center in Manhattan before the pandemic. When Senior Planet, a program of the nonprofit Older Adults Technology Services and which helps older adults learn to use technology. shifted its work completely online, Ms. Lewers shifted, too. A retired advertising creative director, she has volunteered in a program that makes check-in calls to older New Yorkers. She has also helped with a program that has deployed 10,000 tablet computers to older low-income residents in city housing, helping to train people how to use them.

The Times article notes that technology can be a barrier for some older adults, who can be less likely to use the latest technology, according to the Pew Research Center; for example, last year 59 percent of Americans age 65 and older had broadband internet connections, roughly 20 percentage points fewer than those in younger age groups. Efforts to help seniors use online tools are noted now almost every week on the TechSoup online community forum (do a search for the world senior, click on forums, sort by date).

I am not surprised at all that the online volunteers profiled in this NYT story are people who already had an established relationship with the nonprofits they are now helping as online volunteers – that’s something that’s usual for online volunteers even when there isn’t a pandemic going on (as noted in The Last Virtual Volunteering Guidebook). I’m not surprised that these experienced, traditional volunteers are finding themselves spending MORE time as online volunteers. I am very glad the article spotlighted senior citizens as the online volunteers in this story, not just as the recipients of service. I just wish this story had talked to more nonprofits about how they are creating activities and roles for volunteers, what challenges they are facing, etc.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

For much more detailed advice on creating assignments for online volunteers, for working with online volunteers, for using the Internet to support and involve ALL volunteers, including volunteers that provide service onsite, and for ensuring success in virtual volunteering, check out The Last Virtual Volunteering Guidebook. Tools come and go – but certain community engagement principles never change, as this Times article confirmed! You will not find a more detailed guide anywhere for working with online volunteers and using the Internet to support and involve all volunteers – even after home quarantines are over and volunteers start coming back onsite to your workspace. It’s available both as a traditional paperback and as an online book. It’s co-written by myself and Susan Ellis.

Also see all of the blogs I’ve developed JUST THIS YEAR to help nonprofits quickly launch online roles & activities for online volunteers and to deliver their programming and services online:

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Volunteers guide process for future park district decisions in Oregon

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image of a panel discussion

We hear a lot about volunteers just cleaning up a park.

What about volunteers leading in information gathering and guidance for the future of an entire park and recreation district?

The board of the Tualatin Hills Park & Recreation District (THPRD) in Oregon solicited feedback to guide them in future decisions, and that information-gathering, as well the subsequent report, was done by volunteers:

A dedicated multigenerational, multiethnic, and multilingual volunteer group – the Visioning Task Force (VTF), was recruited to work together and with district staff to lead outreach efforts. Their task: lead and help create public involvement strategies to meet communities where they are. Throughout the summer of 2019, they captured the unique stories, experiences, and creative ideas of district residents.

Our volunteers represented the community well, reflecting a diversity in age, ethnicity, race, gender, and languages spoken. Their ability to connect with and advise the district on outreach strategies was impressive. Even more impressive was their commitment and dedication to leading the engagement efforts themselves and the hours they spent volunteering at events throughout the community to gather input.

The resulting Vision Action Plan was written by those community volunteers.

Here’s more about the effort.

Was this done because it was cheaper than hiring a consultant? I hope not. I hope the reason it was done was because volunteers were probably the best people for this task: they had no financial interest in telling the board what they might want to hear. Volunteers can often be more neutral, more questioning and more free-to-speak than paid consultants or employees. I would love to know more how these volunteers were chosen, supported and guided.

How is your organization involving volunteers in LEADERSHIP roles?

Also see:

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Virtual volunteering is more than “making cards for the sick/elderly”

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The proliferation of projects right now during the global pandemic where people write cards or postcards for elderly people, people in residential care facilities, patients in hospitals, people who are homebound, etc., is astounding. The number of schools and corporations proudly touting this as “virtual volunteering” is equally astounding.

Cards can be nice. When my grandmother turned 100, my sister and I coordinated with our friends so that she would get more than 100 birthday cards via postal mail for her birthday, and she did, and she was delighted. It was nice. I’m glad we did it.

But that thrill lasted a day or two.

What she enjoyed far more, on a weekly basis:

  • Learning to play Wii.
  • Learning to use a tablet to download free books.

I wish it had dawned on me to get her signed up on Facebook so we could have played Scrabble together. I wish I had figured out if we both got the same episode of Jeopardy at the same time, so we could have live-chatted during it on WhatsApp.

What I’m getting at is this: are these “let’s write and send cards for the homebound” something that the recipients REALLY want, or is much more substantial virtual volunteering and online collaboration what we should be shooting for?

What about remote programs where volunteers:

  • Ask for their stories about particular periods in history: Where were you when the first men landed on the moon? How did you know that happened? What was your life like during the civil rights movement? Tell me about September 11, 2001? What was it like to go to grade school when you were a kid – did you walk to school? What did you wear? What if those sessions were recorded and made available via the local library or the local historical society, or spliced together into a video to share on YouTube, or edited into weekly or monthly podcasts?
  • Cook together with the person they are visiting remotely: each comes up with a relatively simple recipe, tells the other all the ingredients that might be needed, and one dish is cooked one week and another dish is cooked a week or two later?
  • Teach a person how to use Wikipedia, or even how to edit Wikipedia. What if they worked together on improving a Wikipedia article about local history?
  • Play free online word games together, like Scrabble? Or play even more advanced, free games together? Don’t be surprised to find out a lot of seniors are already engaged in online gaming.
  • Make something together while you are online together: origami, paper hats, lightsabers from toilet paper rolls (you don’t think seniors are Star Wars fans?!?), some other simple, crafty thing made from things you both can easily get your hands on… Again, record the session, splice all the sessions into something fun and share on YouTube.
  • Have an online book club, where seniors and teens all read the same book and then talk about it together online.

In short, volunteers and corporate social responsibility program managers: quit thinking you know what seniors want and what will make them happy, based on what’s most convenient for YOU. Don’t think of seniors and people in residential homes sitting there passively waiting for your uplifting message. Think about ENGAGEMENT. Think about INTERACTION. Think about what the seniors or patients might want, not primarily what you THINK they want. Have you asked them? That might be a great place to start.

Here’s a very long list of virtual volunteering roles and activities. Writing cards isn’t on it, by the way.

And here’s a seven-minute video where I say most of the things I’ve just said in this blog – and more!

August 3, 2021 update: An example of a high quality digital volunteering/friendly visitor program born out of COVID: It was oh-sorefreshing to learn about the Digital Buddies initiative in Scotland, which started during the Covid 19 pandemic to enable older people in the Scottish Borders to connect digitally with friends, family, groups & the wider world. Digital Buddies teamed the older people up with a digital buddy, often a family member, friend or neighbor, and they did not do it simply by creating a web site and giving people each other’s Skype IDs and hoping for the best. The volunteer buddy supports the person with whatever they wish to learn to do at their own pace, with the aid of SEVERAL step-by-step picture instructions and the assistance of staff. We also provide a tablet and access to the internet to those who do not have access to technology. There are just 15 older people in the Borders participating in Digital Buddies. Many were apprehensive at the beginning, as they worried they might not remember or manage. With the help from their buddies they are now regularly using their digital device to video call with friends and family, join local groups, meetings or classes that have moved online in Covid19, attend virtual religious services, do their shopping, and much more. Resources provided to participants include how to access the accessibility settings on the tablet devices used, how to charge the devices and use them to listen to podcasts, access email, etc., as well as digital inclusion tips.

My favorite part of the program is this:

When we were looking for buddies we weren’t looking for IT specialists, we were looking for people who:

  • Had a little spare time.
  • Were patient.
  • Were comfortable explaining in non jargon terms.
  • Knew how to do the basics on touch screen devices – we try to match people who have knowledge of similar devices.
  • Could commit to supporting someone for at least 6 months.

Yes, six months. Not just a few weeks. And not a few-minutes-a-week commitment: volunteers were expected to engage in something meaningful and impactful.

See Setting up a Digital Buddies project – What we Learned for more.

It’s the sign of a quality virtual volunteering program that when an initiative produces such a report, talking about what’s worked and what hasn’t and what comes next.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

For much more detailed advice on creating assignments for online volunteers, for working with online volunteers, for using the Internet to support and involve ALL volunteers, including volunteers that provide service onsite, and for ensuring success in virtual volunteering, check out The Last Virtual Volunteering Guidebook. Tools come and go – but certain community engagement principles never change. You will not find a more detailed guide anywhere for working with online volunteers and using the Internet to support and involve all volunteers – even after home quarantines are over and volunteers start coming back onsite to your workspace. It’s available both as a traditional paperback and as an online book. It’s co-written by myself and Susan Ellis.

On a similar themes:

Vanity Volunteering: All About the Volunteer.

*Another* Afghanistan Handicraft program? Really?

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Volunteering during the holidays during a pandemic

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graphic by Jayne Cravens representing volunteers

The question will be coming soon, at least in North America: how can I, or my entire family, volunteer to help others during the holidays – Thanksgiving and Christmas – during this pandemic?

First, know that nonprofits, even when there is not a pandemic, are deluged with people looking for a feel-good, heart-warming, short-term volunteering experience that makes them feel like they are helping others, that they can bring along their kids, maybe take some selfies… and some nonprofits are willing to create these opportunities because programs can use them to educate the volunteers about hunger, homelessness, etc. and get some financial donations. But these holiday opportunities fill up QUICKLY. In non-pandemic times, I advise potential volunteers to look for holiday volunteering opportunities in the summer because these roles fill up so quickly.

What’s the landscape like during the pandemic for holiday volunteering, especially with a family? Even smaller, in terms of opportunities.

If you want to volunteer during the holidays, onsite rather than online, your best bet is to focus on local Meals on Wheels programs and food banks, and to be flexible with many different days and times you are available in November and December. Look into requirements to volunteer NOW – the web sites of various programs should have complete details. If you can volunteer for more than one day, all the better – it’s a lot of investment to train and screen volunteers, and it’s much easier to involve volunteers who will come a few times, not just once.

You can also start taking inventory of your own immediate neighborhood. Do you know who your neighbors are? Do you know their Thanksgiving plans? In talking to your neighbors (socially-distanced and with a mask, of course), do you find any that will be alone for Thanksgiving? Would they be open to your bringing them a Thanksgiving Day meal, or a meal on some other day? What about making five chicken pot pies or some other thing that can be homemade and frozen and giving them to neighbors to use/eat whenever they want to? Or some bags of groceries (including toilet paper)? People who are far from family, who live alone – some are elderly, some are foreign students, and on and on – are probably all around you.

Is there a church, temple or mosque nearby, and would they be able to match you with a family or a single person in need that would welcome a meal or bags of groceries? This will probably be done anonymously – you probably won’t get to meet the family unless you are already a member of that community of faith.

What about neighbors that have dogs – are there any that have trouble walking their dog and would welcome you and your family walking their dogs some days over the holidays?

Do you have neighbors who are homebound – elderly, people living in a home for people with disabilities, etc. – who would enjoy chalk art drawings on the sidewalks outside their homes?

I’m really good at creating volunteering opportunities that are skills-based and project-based, that are about more sustainable results, not so much charity. But charity is what most volunteers want to do over the holidays. So, the above are my ideas. What are yours? What are you planning to do over the holidays to volunteer safely during the pandemic? Please offer ideas in the comments below.

More: Volunteering in the time of the novel coronavirus/COVID-19

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Milestone: more than 100 virtual volunteering research articles

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As of October 2020, a milestone has been reached regarding virtual volunteering: I’ve found more than 100 research articles, dating back to 1997 and most with a university association, related to virtual volunteering. These are all listed here at the Virtual Volunteering Wiki.

I started tracking published research regarding virtual volunteering – using the internet to engage and support volunteers – when I directed the Virtual Volunteering Project at the University of Texas at Austin. I began heading the project in December 1996 and within several months of looking, I not only had found about 100 programs, most at nonprofits, a few at schools, that were involving online volunteers, I also realized that the practice was at least a couple of decades old, first starting at the Project Gutenberg, a volunteer effort that began in 1971 to digitize, archive and distribute the full texts of public domain books, such as works by Jane Austen, Charles Dickens, Sir Arthur Conan Doyle and Mark Twain. But what I had trouble finding was academic research on the subject. I had found a fair amount by the time The Last Virtual Volunteering Guidebook was published, but even so, it seemed still to be rather on the lean side for a practice that was so well-established.

I had no funding to research and write The Last Virtual Volunteering Guidebook, and I’ve had no funding to continue maintaining the Virtual Volunteering Wiki, which tracks news and research regarding using the Internet to engage and support volunteers. But, indeed, I’ve maintained the wiki all these years, focusing on things that I deemed newsworthy and, especially, academic research. When I realized that there are now more than 100 research articles, dating back to 1997 and most with a university association, related to virtual volunteering, I felt it was worth celebrating. And this is just the English-language material: I bet there is a fair amount in Spanish, given Spain’s leadership in virtual volunteering for a couple of decades now.

Note that sometimes research articles do not call the unpaid contributors or unpaid virtual team members “volunteers.” For instance, any research paper on Wikipedia contributors could be considered research on virtual volunteering, as Wikipedia contributors – Wikipedians – are unpaid by Wikimedia for those contributions.

Also note that many of the papers make the mistake of talking about virtual volunteering as new, ignoring or overlooking its more than three-decade history. When I read that this is a “new” practice in an academic paper recently published, especially a thesis or dissertation, it makes it very hard for me to take the rest of the research seriously. I wish more university professors would catch that inaccurate point of view early on in a PhD student’s exploration of the subject.

It’s so wonderful to see that virtual volunteering now has a rich research history to go along with its rich history of practice, and I love reading perspectives about virtual volunteering by people who ARE NOT ME. Look, it’s been fun to be the world’s expert regarding virtual volunteering, but I’m so hungry to read perspectives by other people, particularly regarding what works best in supporting online volunteers, particularly different demographics of such volunteers – is it different to involve teen online volunteers in India versus tech-savy senior volunteers in Germany? Is there something that works well supporting online volunteers in South Africa that is different than what’s done in Spain? Is engaging and supporting rural online volunteers different from engaging and supporting urban or suburban online volunteers, even in the same country? I’d love to see such comparative studies!

What’s not needed? Research on the motivations of people who volunteer online. Good grief, people, ENOUGH!

I would also love beyond words if a university would step forward and be willing to take over management of the Virtual Volunteering Wiki. Having university students and faculty maintaining this would make it a much more rich and valuable resource. Any takers?

Let me be frank: I’m going to eventually retire. I’ll always be interested in virtual volunteering, and I’ll be an online volunteer myself for, I hope, decades to come (in between my extensive motorcycle riding). But just as there is no one Queen or King of All Things Volunteer Management, there shouldn’t be just one person, or always the same person, keeping track of news and research regarding virtual volunteering and distilling the key points of such. It’s overdue for new leaders, and a diversity of new leaders, to emerge in this field. I stand ready to support those new leaders (or, at least, figuratively – I can’t stand as long as I used to).

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help.