Category Archives: Community / Volunteer Engagement

mobile apps in nonprofit program & management work

Whenever I read about mobile apps (software applications to be used on smartphones or tablets) for nonprofits, the articles are almost always be about fundraising – about how to allow people to easily donate to an organization.

What I’m hungry for is information on how nonprofits are already using mobile apps in their program or management work.

I’ve blogged about this quest before, just last month, and posted about it on the TechSoup community forum, and the silence has been deafening. The impression I get is that there are far more ideas about how apps might help nonprofits, beyond allowing people to make donations from their smart phone, than there are actual app uses.

If you have information on employees, consultants or volunteers using mobile apps as a part of their work for nonprofits, NGOs, libraries, government agencies, or any mission-based organizations, pick your place to share your story over on the TechSoup community:

Also see this

The quest continues!

Striking a chord in 2012

My most popular blogs in 2012, based on visitor numbers, were all focused the points of view of volunteers:

  • I’m a Frustrated Volunteer, my confession at just how many of my blogs from the points of view of people that were trying to volunteer and weren’t able to were actually about my own attempts to volunteer since moving back to the USA in 2009. Got a lot of comments as well.
  • A missed opportunity with volunteers, which included this quote from a colleague (not me this time!!) about her volunteering experience at an un-named organization: “No one ever asked me for my name. They didn’t have a sign in sheet. They didn’t capture any of my information. And I have no idea what all this work that I did means to them.”
  • I’m a volunteer & you should just be GRATEFUL I’m here!, which quoted entitlement volunteers, those folks who think organizations should take ANY volunteer and whatever that volunteer offers, and simply be grateful for what they get, should not have standards, quality control or performance measurements when it comes to volunteers, and that to demand quality from volunteers is insulting.

I expected some defensive comments on these blogs, about how over-worked managers of volunteers are, about how they can’t be expected to respond somehow to every person that wants to volunteer or to ask volunteers about their experience, etc. That’s what usually happens when I try to talk about these subjects on online discussion groups for managers of volunteers. That didn’t happen (progress!), but the visitor numbers show that these blogs really did strike a chord!

Being a volunteer – or trying to volunteer – and talking to others volunteering or trying to volunteer, has taught me more about the essentials of volunteer engagement than any book, article or workshop!

I’m quite surprised that the blogs regarding the results of the volunteer management software survey that Rob Jackson (robjacksonconsulting.com) and I did this year didn’t get much more attention than they did – I fully expected the blogs about this survey to be the most popular of the year, but they weren’t! The purpose of the survey was to gather some basic data that might help organizations that involve volunteers to make better-informed decisions when choosing software, and to help software designers to understand the needs of those organizations. We also wanted to get a sense of what organizations were thinking about volunteer management software. I think we more than met those expectations! In addition to the main blog announcing the results in July 2012, there was also a blog about What’s so fabulous about software tools for volunteer management?, a blog about just how much managers of volunteers love spreadsheets, and a blog about What do volunteers do? The answer may surprise you, as reported by survey respondents, that turned out to be much more wide ranging than many volunteer management consultants and books would have you believe. In short, our survey provided a lot of in-depth information about not just software, but volunteer engagement in general.

In case you missed a blog this year: I’m retweeting two or three of my blogs a few times a week between now and the end of the year (follow jcravens42 for more!), and I’ve created this index of all my my blogs (indexed by date).

2012 isn’t over – I’ll be writing a few more entries in the waning days of the year. Stay tuned!

 

Volunteer Engagement the Roller Derby Way

logoSunday, I did an intensive, advanced training (as opposed to an introductory/basic training) for representatives from the roller derby leagues in Portland (the Rose City Rollers) and Seattle (Rat City Rollers) regarding volunteer management. These leagues involve several hundred volunteers – and have done so, quite effectively, for a few years now. Volunteers don’t just help at games; women’s roller derby has a particular focus on empowering women and girls, and most meets include fundraising components for a charity, which means volunteers are engaged in a huge range of activities.

But the rapid growth of these leagues – which shows no signs of abating – means that they don’t always have the procedures and policies in place to handle volunteer management challenges as they arise, or even how to identify issues long before they become bigger problems for the organizations. I hope that my training helped them to be able to access the resources they need to deal with specialized volunteer recruitment, board recruitment, volunteer conflict, keeping volunteers motivated, tracking volunteer information and contributions, and anticipate and address issues regarding volunteer engagement long before such becomes a program killer.

But with a staff made up of paid employees and volunteers, most of whom have NO training in working with volunteers, these leagues have done a remarkable job of engaging volunteers already.

What are people at these roller derby organizations doing that many traditional organizations that involve volunteers are not?

  • They have organizational-wide commitments to volunteers being satisfied with their experiences. Supporting and honoring volunteers is EVERYONE’S job. It never dawned on them that this should be just one person’s job at an organization, or that an employee could refuse to work with volunteers.
  • All staff work with volunteers. ALL STAFF. That means all staff — every paid person and all volunteers — create assignments for volunteers and/or work with volunteers. That means, even though there were just two organizations represented at this training, I wasn’t speaking to just two people: the designated volunteer coordinators. Instead, I was also talking to paid staff, volunteer staff, players, event volunteers, committee chairs, skating officials and on and on.
  • It never dawned on them to value volunteers purely by an hourly monetary amount, and some of them were actually offended by the idea. They acknowledge that it’s sometimes necessary for a grant application, but otherwise, they have much better reasons for saying they involve volunteers, and why volunteers are necessary to the organization.
  • They use every Internet tool and software tool they can find to work with and support volunteers – the value of such is obvious to them, with no need for a virtual volunteering workshop to convince them (as is with most traditional organizations).
  • Volunteers go to the same meetings as employees, and take leadership roles in coordinating events, reaching out to sponsors, selling merchandise, and representing the organization. You can’t tell who is or isn’t a volunteer just by a person’s title!
  • They didn’t blink over the phrase, “If a task can be done by a human, it can be done by a volunteer.” When I use that statement in a training for traditional organizations, there is often an uproar (which is why I use it – how I love stirring things up!). The Roller Derby reps reaction: “yes, and?”
  • They don’t look for ways to thank volunteers with regards to mugs and pins, or posters that say things like, “Volunteers are our angels!” They know what their volunteers want: real, sincere appreciation that permeates the organization, that doesn’t happen just on a volunteer appreciation luncheon that, at many other organizations, the board nor the Executive Director would even bother attending.
  • While they want to be great at handling conflict among staff, including volunteers, they completely accept that conflict and criticisms happen and have no fear of such (most orgs I work with want to know how to prevent all conflict and criticism).
  • They embrace the idea of most volunteers joining up because they want to have fun. They don’t think that’s a bad idea for volunteering.
  • They have an organization that welcomes people of all ages and all walks of life, and these organizations could probably lead their own workshop on how to creating a welcoming environment for teen volunteers, LGBT volunteers, low-income volunteers, homeless volunteers, volunteers with disabilities and various other groups that are under-represented at so many other organizations. It’s a workshop I would LOVE to attend!
  • Not once did I ever hear, “Oh, we’re not allowed to do that.” I hear that at least twice during presentations to other organizations. Not that these organizations don’t know and follow rules, like how to screen and supervise volunteers that will work with teens – but when it comes to ideas about new ways to work with volunteers, they never come from a place of fear.
  • They laughed heartily at my story of a certain online discussion group for volunteer managers in the USA that shall remain nameless having constant discussions about where to find examples of forms and policies (“Don’t they know how to use Google?”) or how to ban volunteers that have tattoos (I can’t repeat what was said re: this).

I got this gig because I did a presentation earlier this year for the Northwest Oregon Volunteer Administrators Association (NOVAA) on trends in volunteer engagement. NOVAA serves the greater Portland metropolitan area, including Vancouver, Washington. Afterwards, a woman came up, handed me a card, lauded me for my presentation and said, “You are soooo roller derby.”

As I learned from attending two match nights, roller derby players leave everything on the track during a game, and I left everything in that conference room for this training on Sunday; I have never been more exhausted after a training, so determined was I to win these folks over and point them to the resources they need to be even more successful at engaging with volunteers. And one of my favorite comments afterwards was this:

“Srsly, this was awesome. I have a very low tolerance for BS facilitated meetings about hypothetical nonsense. This was none of that.”

Almost made me want to cry… a high compliment, indeed.

If you are putting together a volunteer management conference, listen up: I’m happy to train, and I really hope you will invite me to do so. But invite someone from a roller derby league too – I recommend the Portland league in particular, of course. Because it’s long overdue for these conferences to get a shake up. And I think roller derby may be just the org to do it!

I have seen the future of volunteer engagement and IT’S ROLLER DERBY.

Here’s a photo on Facebook that sums up just what an amazing experience matches can be, btw.

March 20 – 22, 2013 Australasian Retreat for Advanced Volunteer Management

Bookings for the 2013 Australasian Retreat for Advanced Volunteer Management are now open. The Retreat will be held in Sydney from March 20 – 22 at the Novotel Brighton Beach in Sydney.

Sue Jones from the UK will be the guest international faculty member, and Tony Goodrow from Canada will be a special guest presenter. Here is a draft program and info on how to make a booking.

 

This is a big deal! Sadly, we don’t really have anything like this in North America. This is an intensive series of workshops that is on advanced topics related to volunteer management. Instead of basic topics like how to recruit volunteers, how to use social media to recruit volunteers, risk management in general, how to thank volunteers, etc., it will focus on much more detailed, higher-level topics. For instance, when I had the honor of being the guest international faculty member in 2010, we focused on:

  • how to recruit a diversity of volunteers, reaching out to teens, 20-somethings, and various ethnicities – and how to address opposition to such strategies
  • integrating the Internet into all aspects of volunteer engagement and support
  • selling volunteer engagement internally, to get more staff involving volunteers and to show the value of volunteers to senior management – maybe even to get a raise for the manager of volunteers!

If you are in Australia, New Zealand, or even Indonesia, Malaysia, the Philippines, Thailand, Vietnam, and other “nearby” parts of Asia, this conference is worth trying to attend – though note that space IS limited – you have to apply to attend, and not every application is accepted!

Here are photos from when I attended this really outstanding event in 2010. Would LOVE to have such here in the USA!

2010 Retreat Staff

And if you are interested in booking me as a trainer or consultant, here’s info about my services.

A volunteerism blog, not a political one

During this election season in the USA, there has been a lot of talk about the role volunteers played in the work of various campaigns, including the presidential campaign. But most of it has focused on the “free labor” aspect. Yet, as we all know (right?!), volunteers are NOT free.

 

The reason volunteers were effective in various campaigns this time around – and, well, always – isn’t because they were unpaid labor. Rather, it was because volunteers were the best people for certain tasks, and could do certain tasks far better than paid staff.

 

I got a lot of phone calls related to the election for the last three months. I realized after several of them that, when the person said, “I’m calling from the such-and-such campaign…”, I almost always interrupted them at some point, even if they were calling from a cause or campaign I supported, to say, “Hi, I’m sorry to interrupt, but I have absolutely no money to donate to the campaign whatsoever.” But when the person said, “I’m a volunteer, and I’m helping with the such-and-such campaign…” I let them finish their spiel and answered all of their questions (but still couldn’t give money).

 

I thought about why I was doing that, why I was being so much kinder to the volunteers, and the answer was, for me: the people that are volunteers are supporters of such-and-such campaign, no question. A lot of people will do anything for a paycheck and, therefore, I wonder if the motivation for the political call from someone who is being paid isn’t actually all about the commission they are trying to make for every person that donates. With a volunteer, I know, absolutely, that that person is volunteering from a passion for that candidate. And I want to be a part of that.

I ended up volunteering for a campaign because one of those callers said, up front, that he was a volunteer and he was NOT calling for money – rather, he was calling to see if I would be voting, if I would be supporting a certain presidential candidate, and if I wanted to volunteer. And I said yes. And there was something so warm and energizing about sitting in another volunteer’s house, with lots of other volunteers, calling potential voters on my cell phone, rather than being paid to sit in a corporate-esque phone bank making calls – do you think people could hear that in my voice? I do.

 

That is not to say people that are paid to work on campaigns don’t have passion. I have been paid to do public relations and marketing, and I’m quite passionate about the causes I’ve been paid to promote – I’m not sure I could do the same for something I don’t really feel personally supportive of. I used to cringe when I worked at the UN Volunteers program and people would try to say that UN Volunteers had more passion than UNDP workers in the field – having worked in the field, I could never tell the different in what contract someone had just based on the passion they exhibited, or didn’t in the field.

 

But the fact remains that, often, the public responds more positively to someone that says, “I’m a volunteer” than they do to a person that says, “I’m an employee.” And exactly the opposite is true as well in certain situations – some people will refuse to work with “just a volunteer”, even if that person has more qualifications and expertise than a paid employee of the same organization.

It goes back to what I’ve said again and again: for some tasks, volunteers are the best people for the job, and for some tasks, employees or paid consultants are the best people for the job, and it does NOT have to do with saving money!

Also see:

Writing a mission statement for your organization or program.

Going all-volunteer in dire economic times: use with caution

The Value of Volunteers (and how to talk about such)

Update on a virtual volunteering scam

I’ve been researching and promoting virtual volunteering since 1995. It’s a subject I feel passionately about. It’s real volunteering. I’ve seen how organizations all over the world, large and small, benefit from online volunteers, and I have accomplished a lot as an online volunteer myself.

So you can imagine how angry I got when I discovered this online volunteering scam back in January 2011: Community Service Help, Inc., which SELLS community service hours. This company charges a fee, and then gives a customer access to videos, which the person doesn’t ever have to actually watch; in return for saying he or she watched the videos, the company writes a letter for the courts, saying the person did community service.

I kept digging about this scam, writing about it again in July 2011, and again in November 2011. My blogging and research resulted in a nasty phone call to my home, as well as numerous comments on my blogs calling me the most vile names you can imagine. If you look in the comments of my blogs, you will also see posts by court representatives who have seen this scam, as well as the mother of someone that was ripped off, who is trying to get their money back.

I have written the Florida State Attorney General’s cyberfraud division, the Consumer Services Department of Miami-Dade County, numerous parole and probation associations, the Corporation for National Service and AL!VE to PLEASE investigate or, at least, take a stand regarding these scam companies – to date, they have done nothing.

Today, I got an email from a TV reporter in Atlanta, Georgia who used my blogs about this scam to create this excellent, DETAILED video about this scam and the people behind it. Thanks Atlanta Fox 5! Of course, after an NBC affiliate in Columbus, Atlanta did a similar, shorter story, the scam company put a tag on its web site noting as featured on NBC news!. So we can only imagine what the scam company will do with this Fox TV piece!

And as I’ve noted before: I’ve been lucky enough to have involved some court-ordered folks as online volunteers – I say “lucky enough” because they have all of them have ended up volunteering for more hours than they were required to do, and been really great volunteers. And, no, I did not charge them!

Also, here’s free information on Finding Online Volunteering / Virtual Volunteering & Home-Based Volunteering with legitimate organizations.

July 6, 2016 update: the web site of the company Community Service Help went away sometime in January 2016, and all posts to its Facebook page are now GONE. More info at this July 2016 blog: Selling community service leads to arrest, conviction

Also see:

What online community service is – and is not

Online volunteer scam goes global

Courts being fooled by online community service scams

My voluntourism-related & ethics-related blogs (and how I define scam)

Support Your Local Online Discussion Manager!

logoI’ve dealt with a LOT of debates and conflict on a variety in online discussion groups, and that vast experience lead to creating this resource on how to deal with such, especially for nonprofits, NGOs, government agencies and other mission-based folks. It’s one of the most popular pages on my web site.

Recently, an experience made me realize there was a crucial piece of advice missing on that resource. Here it is:

Support Your Local Online Discussion Manager!

When you, the Executive Director or Marketing Manager or Program Director, see your online discussion manager facilitating an online debate about something your organization is or isn’t doing, the temptation may be for you, the senior person, to jump in and start posting.

That may or may not be a good idea.

It’s a good idea if there is something you need to clarify that you can say better than your online discussion manager, particularly if it might relieve pressure on that person and allow him or her to move the discussion forward. It’s also a good idea if you see the manager under fire – it can be wonderfully motivating for an online community manager that is bruised from an online virtual debate to see your public support for him or her, and it can help for discussion group members see your faith in that person.

However, it’s a bad idea if you are seen as “taking over;” your posting to the discussion can disempower your online discussion manager, reducing his or her importance to the community. Why should the community look to that person as their liaison with the organization online, when you’ve made it clear that YOU are higher up and in-charge, and you took over the discussion?

If you think there is a different way to handle an online situation than your online discussion manager is doing, talk with that person FIRST, and if at all possible, have the discussion  manager continue to be the lead in facilitating the discussion. If you must post something, be sure to add verbiage that shows you still have faith and trust in your online discussion manager, and that you fully support that person.

Read more about how to deal with online criticism / conflict.

February 2, 2021 update:

The Last Virtual Volunteering Guidebook: Fully Integrating Online Service Into Volunteer Involvement can help you better work with people online, including the manager of your online community, whether or not that person is a volunteer (unpaid). The book talks about building a supportive environment online for your team, how to be clear on roles and tasks, supervising remote staff and more. Also, this is the most comprehensive resource anywhere on working with online volunteers, and on using the Internet to support ALL volunteers, including those you might not think of as “online” volunteers. If you have an online community for any group – volunteers, clients, staff – you will find this book hepful.

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help.

Brag about it

Once upon a time, I was the publicity director at the Williamstown Theatre Festival. I was in charge of all marketing and public relations for this major national summer theatre festival. And believe it or not, merely having Sigourney Weaver or Stockard Channing in a production wasn’t always enough to sell tickets. The Internet was far from mainstream in those days – there wasn’t even a World Wide Web yet (just newsgroups, gopher and what not) – so we were doing all marketing and PR by newspaper (remember those?), radio, TV, posters and postal mailings (oh, those bulk mailings…. I don’t miss those).

A tradition that started many years before I had this role was the brag board: one very large bulletin board in the hall way that lead to the costume department and backstage. I (and every publicity director before me) used it to post any newspaper articles about or mentioning the festival, as well as newspaper advertisements for the festival.

It’s one thing to get print outs of articles, neatly presented in a folder. But that board was a very powerful visual for the work I was doing (supported by some wonderful interns). Too often, people just see a full house and think it somehow happened magically. The brag board was my way to say, “Hey, this is what it takes to get those seats filled.”

That brag board not only reminded my co-workers and supervisors about what I was doing, it also reminded the actors, directors and other artists the importance of doing the press interviews I was asking/would be asking them to do. Some actors get annoyed by being asked to do interviews (Ms. Weaver never was, in case you were wondering). This was my way of reminding the artists just how vital it was for the festival that they say yes to publicity activities.

That brag board was internal marketing. And it’s why I had a great summer as publicity director – because everyone knew what I did, and they valued it.

For a few years after that, I forgot that important lesson about internal marketing: I assumed the head of the organization, the heads of other departments, the receptionist, and others knew what I was doing because it was so clearly presented online. It’s all there, on the Internet – everyone sees that, right? It took a woman I admired tremendously, who always made me feel valued at her organization, to take me aside one day and remind me of the importance of internally marketing yourself. It’s of vital importance that you communicate to everyone at your organization about your role, what you do, and what the results of your work are – otherwise, you will find your budget being reduced, your department staff getting cut – and maybe even see your job get eliminated.

Having your work so prominent online, or among your professional associations, is NOT enough to ensure your role is valued at the organization that employs you.

Create a brag board. Put up copies of newspaper articles, blog posts, emails, a compilation of tweet mentions – anything that shows your organization is getting noticed or lauded. Print out and post photos on it that your volunteers are taking while volunteering and posting online. Put the board in a break room or hallway – a high traffic area where employees, consultants, volunteers and visitors will see it – or, if that doesn’t get approved, in your office. Keep it neat, well-organized, and frequently updated!

Keep forwarding links and emails to all staff – hey, look at this! – but don’t ever let that be a substitute for a big visual representation of the work you are doing.

Chat with me on Twitter Oct. 2!

On Tuesday, Oct. 2, from 1-2 p.m. New York City time (10 a.m. Oregon time), I’ll be leading the tweetchat on Twitter.

The tweetchat is focused on building and sustaining online communities for nonprofits, charities, schools, government programs and other mission-based initiatives, though some corporate folks frequently show up and share.

The focus of the chat tomorrow will be on dealing with conflict among members of an online community.

This is a subject near and dear to my heart. I addressed it in this web page, Handling Online Criticism, which recently got quite a few mentions on Twitter. Just as criticism of an organization is inevitable on an online community, so is conflict among members. There’s no way to avoid it, but there are ways to address conflict that can help an organization maintain a reputation for being transparent and responsive, but without allowing someone to dominate a conversation and drown out others. How an organization handles online conflict speaks volumes about that organization, for weeks, months, and maybe even years to come.

Participating in the tweetchat is simple: you log into Twitter, and then you click on the link or do a search on the term #commbuild on Twitter. All messages with the #commbuild tag will appear. Keep reloading the tweets and you will see all new messages. To respond, just choose a message and click on “Reply”. Be sure to put the tag #commbuild in your message, however, so everyone else can see it too!

The questions I’m going to be asking on this Tweetchat (subject to change!):

Q1: Is conflict in an online community avoidable?
Q2: Is conflict on an online community ever healthy? Examples?
Q3: Have YOU ever been an instigator or participant in a lively conflict on an online community?
Q4: Do you include info about conflicts that happen on your community in staff meetings, or to your supervisor? Why/why not?
Q5: Do you have written rules on how to deal with conflict on your online community?
Q6: How long do you let conflict/debate go on on your online community?
Q7: Have you ever said no to calls by others to ban a member? Why?
Q8: When is it time to ask for a debate to stop?
Q9: Other tips for dealing with conflict online?

And regarding Q3: yes, I have been a participant in MANY lively conflicts in various online communities. Some of the experiences have actually been really gratifying: a problem that several people were experiencing got resolved, or minds got changed (this happened a few times in debates regarding virtual volunteering back in the 1990s). Some experiences have not been positive: I’ve lost respect for organizations and individuals who I felt were wanting to shut down debates because they didn’t like the opinions being expressed.

In addition to this being a terrific learning experience regarding how to handle conflict on an online community, it’s also a great learning experience if you are new to Twitter or to tweetchats.

More about the #commbuild tweetchat events.

POSTSCRIPT: Archive of this tweetchat.

Magical paychecks

I’m on a lot of online communities, most focused on nonprofits in some way. And recently, on one of them, someone posted this:

I need to have some kind of porn blocker software on the computers at our office, since volunteers have access to the computers.

Sigh.

Yes, that’s right: while employees, because of their paychecks, aren’t at all inclined to do anything inappropriate on work computers, volunteers, who are unpaid, just can’t stay away from online pornography.

Sigh.

I’ve heard people at nonprofit organizations talk about extensive training and supervision for volunteers regarding confidentiality, working with children and working with money, who then balk when I suggest exactly the same training and supervision is needed for paid employees.

Paychecks are NOT magical! A paycheck doesn’t make someone more knowledgeable than a volunteer, more experienced, more trustworthy, more respectable nor safer.

I love a paycheck as much as anyone! But it doesn’t give me super powers.

More about working with volunteers.