Monthly Archives: February 2021

Helping online volunteers stay engaged & energized

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In pre-pandemic times, an online meeting felt like a luxury, a welcomed relief from driving to a site or taking mass transit. Now, because of COVID-19. when the only way to safely work together is online or via the phone, we’re all burned out by online meetings, and there’s nothing virtual about our fatigue.

In addition, volunteering onsite is a way to be a different person than we are at our paid work or in a classroom or even with our families. It’s a way to feel like we’re making a difference in the world. It can be a refreshing change from other parts of our life. For people that live alone, volunteering onsite can provide a much needed social life. While I think online volunteering can be wonderfully personal, I also know that virtual meetings, virtually all the time, is not the world most of us want to live in.

Volunteers are exhausted. Many that still have jobs and struggling to do those and assume new family care obligations – children are in virtual school and some older relatives have moved back in with younger family members. Many are having to look over their finances every day. Most everyone is scared of for their own health as well as everyone else in their household. And many people, especially living alone, are oh-so-lonely. Volunteering these days doesn’t offer the time out it did in pre-pandemic times – it can just feel like another online meeting.

But nonprofits still need volunteers, and volunteers still need volunteering. I know so many nonprofits, NGOs, charities and other groups have a huge amount on their plate these days and far more stresses than usual, but we all need to take a deep breath and spare some thoughts for both our current volunteers and those we want to recruit.

How to Recruit & Engage Volunteers in a Time of Virtual Fatigue, an article is by WBT Systems, which produces TopClass LMS, a learning management system for membership-based associations, has great advice for any program involving volunteers. It starts with some basics from quality volunteer engagement we should all know and apply even in non-pandemic times, like creating realistic roles for volunteers and emphasizing why the task matters to the program and the difference it will make. But then it gets into more specific advice that relates to current remote working challenges, which I’ve reframed and expanded below.

For instance, we all need to better commit to SHORT meetings that have a definite purpose and a definite start and end time. Don’t have a general, open group volunteer meeting; have a here’s-what-everyone’s-doing meeting, devoted exclusively to elevator speeches from each volunteer. Or have a celebrate-one-accomplishment meeting, devoted solely to quick updates. Whatever the meeting, be able to answer these questions: what do I want to happen as a result of this meeting? Why does this meeting matter? Why can’t you ask for this info via email?

I like to prepare my meetings as though it’s a stage performance: I like start and end on time and know exactly what I want to say, but also be ready for a spontaneous improv moment! I also am ready to facilitate: to frankly, politely tell a person who is going too long that we are going to have to table that discussion until later, for instance, because we need to hear from everyone.

Also regarding meetings, the article suggests telling volunteers you will open up an online meeting 15 minutes before the start and leave it open 15 minutes after so they have a chance for chatting, if they wish. I have REALLY enjoyed this in meetings and webinars.

I sometimes encourage people I’m meeting with to have the meeting in a different room than they are in usually – and I do the same. The same rules apply: you should be in a well-lit room that does not have lots of distractions, if at all possible (people walking through the space, intrusive sound, etc.). Otherwise, you might be surprised at how refreshing it feels to have a meeting in a different room, or even just in a different place in the usual room.

In addition, I like when I don’t have to have a full meeting to get a question resolved or check-in with everyone – I like having a Slack channel just for volunteers I’m working with, so they can check-in or ask a question of me, any time. It’s a virtual way of dropping by my office. And it keeps messages out of my email in-box.

The WBT Systems article suggests that you “Invite someone to Zoombomb the end of the meeting, perhaps the CEO, board chair or another leader who thanks the volunteers for giving their time and talent.” I LOVE this idea.

I’m somewhat tepid on the idea of things like encouraging everyone to wear a hat, or having everyone bring a toy to a meeting, etc. – the article doesn’t suggest this, but I’ve seen it elsewhere. I’m not big on ice breakers before every onsite meeting – I do not like having my time wasted, especially when I’ve schlepped across town or had to juggle to carve out time for a meeting, and everyone going around the room talking about who their favorite superhero is (Wonder Woman in the DC universe, Jane as Thor in Marvel). Online, I can find meeting games even more annoying. I want to feel like my time is valued and what’s most needed is getting done. In the end, you have to know your audience, you have to experiment and be observant, you have to be open to what is NOT working, and you have to work towards balance.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

Don’t assume staff working with volunteers, or even volunteers themselves, understand how to lead and manage virtually. Yes, I’m going to yet again recommend The Last Virtual Volunteering Guidebook, which emphasizes support for volunteers more than any other topic. Also, if you have time, look for videos and articles that could help others, and if you don’t have time, recruit a volunteer to curate such for you to review and share.

When Susan Ellis and I wrote The Last Virtual Volunteering Guidebook, we never envisioned a global pandemic creating this massive, sudden shift to virtual volunteering for so many agencies. I’m glad to be able to recommend this detailed resource for ensuring success in virtual volunteering, with far more information than a blog or webinar ever could.

Also see:

If you have benefited from this blog or other parts of my web site or my YouTube videos and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Online Community Management as Volunteer Management

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I’m preparing to teach a class on online community management for nonprofits, through a college back East in the USA (details in the coming weeks), and I realized recently I had done a presentation that I can use in class. The presentation is from 2014 for a group called OCTribe, a monthly in-person meeting in San Francisco. It was a meetup for online community managers, enthusiasts and innovators interested in social networking applications, social media and online group collaboration. “We discuss tools and strategies to enhance participation in the various online communities we support.” The event was hosted at the TechSoup offices.

My presentation, which was also live-streamed on YouTube, is exactly as it is titled: online community management as volunteer management. I look at participants in an online community, especially when I’m the moderator or facilitator of that community, as volunteers – they aren’t paid to participate, they aren’t paid to contribute, and yet, they do. I think cultivating new community members is a lot like cultivating new volunteers, I think supporting and keeping community members is a lot like supporting and keeping new volunteers, and on and on.

I have the presentation available both as a podcast (about 40 minutes) that you can live stream from my web site or download, however you like, and in a video that I have edited. The video isn’t very good, but don’t worry about seeing the slides – I say out loud during the presentation most everything that is on them. I also repeat the questions and comments people ask.

The video is now a part of my playlist of trainings – I have more than two hours of free training by video on my own YouTube channel, plus links to trainings I’ve provided on other YouTube channels. I would so appreciate it if you could “like” my latest video on YouTube, as well as to subscribe to my channel.

There’s no question that contributing to online communities can help you professionally – I know because it’s how I’ve landed full-time jobs and consultancies for more than 25 years.

cover of Virtual Volunteering book with hands raising up various Internet connected devices

Also, the Last Virtual Volunteering Guidebook: Fully Integrating Online Service Into Volunteer Involvement can help you better work with people online – specifically volunteers, and including participants in an online community that relates to the work of a nonprofit, NGO, library, environmental issue, humanitarian concern, and on and on. This book was helpful long before the global pandemic spurred so many organizations to, at last, embrace virtual volunteering. This is the most comprehensive resource anywhere on working with online volunteers, and on using the Internet to support ALL volunteers, including those you might not think of as online volunteers. It’s available both as a traditional paperback book and in electronic format.

If you have benefited from this blog or other parts of my web site or my YouTube videos and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

Resources from my time at United Nations Volunteers

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It was 20 years ago today that I began my first job with the United Nations. Specifically, I was a program specialist (P3), directing the UN’s Online Volunteering service and co-managing the United Nations Technology Service, both hosted at the UN Volunteers headquarters in Bonn Germany (UNV is a division of the UN Development Programme – UNDP).

It was a position I held for four years and which was the start of a new international career for me.

In the last few years, I’ve been working to preserve the many resources I developed or helped develop as a part of this incredible opportunity, all of which were disappearing from the World Wide Web. Here are those resources:

Lessons from the UN’s Online Volunteering service.
In directing the UN’s platform for agencies working in and for the development world to recruit online volunteers, I carefully documented what worked and what didn’t, challenges, successes and more. I turned much of that into web pages on the onlinevolunteering.org website itself; when the site was changed a few years after I left, those resources and data were deleted. I’ve reproduced them here on my own web site.

United Nations Technology Service (UNITeS)
This was a global volunteer initiative created by Kofi Annan in 2000 and hosted at UNV. UNITeS both supported volunteers applying information and communications technologies for development (ICT4D) and promoted volunteerism as a fundamental element of successful ICT4D initiatives. During the tenure of UNITeS, the UNV program helped place and/or support more than 300 volunteers applying ICT4D in more than 50 developing countries, including 28 Least Developed Countries (LDC), making it one of the largest volunteering in ICT4D initiatives. The activities of UN Volunteers, as well as those by tech volunteers working through NetCorps, CompuMentor, the Association for Progressive Communications, Australian Volunteers International, NetCorps, Voluntary Service Overseas (VSO) and Volunteers in Technical Assistance (VITA), were tracked and promoted by UNITeS as part of its overall mission. Part of the UNITeS mandate was to try to track all of the various tech volunteering initiatives and encourage them to share their best practices and challenges with each other. I was one of the managers of this initiative, developing the web materials and writing about what ICT4D volunteers were doing, as well as managing the UNITeS online community.

Handheld computer technologies in community service/volunteering/advocacy
This was a pioneering article, published in October 2001. It provides early examples of volunteers/citizens/grassroots advocates using handheld computer/personal digital assistants (PDAs) or phone devices as part of community service/volunteering/advocacy, or examples that could be applied to volunteer settings. It was originally part of the UNITeS online knowledge base. It anticipated the popularity of smartphones and #apps4good, talking about these concepts long before they had these names.

UNITeS Contributions to the UNESCO Multimedia Training Kit
The UNV staff managing the UNITeS initiative was invited to prepare a module on volunteers in telecentres and community media organizations for the UNESCO Multimedia Training Kit (MMTK). The module includes a slide show presentation, exercises, case studies and trainer notes. I was the primary author of the UNITeS contribution.

What Was NetAid?
NetAid was an anti-poverty initiative, started as a joint venture between UNDP and Cisco Systems. The initiative no longer exists, though a legacy of the initiative, www.onlinevolunteering.org, continues to this day. I oversaw the transition of NetAid to UNV, and also worked to preserve the legacy of the original initiative.

We also had a country and western band in the basement of Haus Carstanjen, but that should really be a separate blog…

Also see:

We’ve all believed misinformation at some point

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At some point, you have believed misinformation. You may bristle at the idea that you have ever fallen for a falsehood, but you have. Every person has. When you realize that you’re wrong, you probably just quietly, without any announcement, switched your stance, because it’s unlikely people around you knew that you thought something was true that wasn’t. If you cannot admit this, it’s going to be very hard for you to counter misinformation in, say, public health, because you will set yourself apart and above the majority of people.

I fell for misinformation about vaccines back in 2007, because of CNN broadcaster Larry King. I was living in Germany and I watched copious amounts of CNN International because it was one of only two-English language TV channels I had. One of the programs they showed was Larry King Live. I naively thought that people booked on his program were vetted. I assumed anyone who got on his show to talk about health, the environment, crime, whatever, had been screened, to make sure they really were appropriate to talk about those subjects, and that they had some sort of doctor or scientist they consulted to make sure someone wasn’t saying something dangerous on the show. So when Larry King hosted TV personality Jenny McCarthy and actress Holly Robinson Peete in 2007, talking about how they believed vaccines had caused their children to have autism, I believed what was being said. I didn’t say anything to anyone – at least I hope I didn’t – but the belief was there.

Then I stumbled onto the Bad Astronomy web site, a blog by scientist and skeptic Phil Plait – he probably got a shout out on fark.com and that’s how I started reading him. I started reading back issues of the blog and, low and behold, there was his thorough, merciless debunking of the myth that vaccines cause autism and his specific condemnation of Jenny McCarthy.

I will never forget reading his blog and realizing I had been duped. I literally stared at my computer screen, not moving, for at least a full minute. I was horrified. And then, I was angry.

Larry King had Jenny McCarthy on his show eight times. EIGHT TIMES. How many parents chose not to get their children vaccines because of that? How many children contracted preventable diseases because of that? How many children were permanently disabled or died because of that? It was then I realized what The New York Times later wrote in its obituary for King: “crackpot inventors, conspiracy theorists and spiritual mediums loved his show, which let them reach huge audiences without facing challenging questions.”

I wanted to link to Phil’s specific blogs that made me realize that I had been duped, but the site is pretty much defunct, and searches on the Internet Wayback Machine weren’t helpful. So, here’s a 2008 article he wrote for Discover Magazine that says much of what those blogs said, to my memory.

I share this story of being duped when I do trainings for international visitors through the State Department’s International Visitor Leadership Program through World Oregon. And there is always a look of shock and incredulity. One person asked, “Aren’t you embarrassed to share this story?” Yes, I’m ashamed that I fell for something any sensible person now knows is nonsense. But it’s important to acknowledge that being duped can happen to anyone.

Knowing when you have been duped, and acknowledging it, even just to yourself, will help you better address misinformation in your own communications efforts – professional or otherwise.

Also see:

If you have benefited from this blog or other parts of my web site and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help. 

High Impact Virtual Volunteering

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The world will get safer as more people get vaccinated against SARS-CoV-2, the infectious disease which causes Coronavirus disease 2019 (COVID-19), but health officials are saying over and over that our world is going to stay the way it is for most of 2021, and probably well into 2022: face masks will continue to be needed in order not to spread this or other viruses, even if you aren’t sick from such. We will need to continue to avoid groups of people, including large crowds. We will need to socially distance. People vulnerable to the illness will need to continue to be protected.

And while lots of precautions will, I hope, continue to be taken to ensure onsite volunteering can be done safely amid the ongoing threat from COVID-19, it also means that virtual volunteering – using the Internet to support and engage volunteers – is going to still be necessary, even for organizations that avoided the practice for decades. And the reality is that virtual volunteering – a practice that’s more than 35 years old and that thousands of organizations were leveraging long before the global pandemic – is a tool that creates an avenue to involve volunteers that could not be involved otherwise and is an avenue of volunteering that many people actively seek out even when there isn’t a dangerous virus lurking about.

High Impact virtual volunteering has always been something many volunteers have sought. While many consultants, especially from the private sector, say the trend for volunteers is towards micro-tasks, I disagree: I hear people saying they want to make a real impact in volunteering, an investment of time that makes a real difference, that isn’t just about minutes or hours done, and isn’t about a check box of tasks completed. I’ve been talking about the desire of volunteers for this kind of deeper-investment virtual volunteering since 2015, including in this blog, the future of virtual volunteering? Deeper relationships, higher impact. In that blog, I said:

When volunteers interact with clients directly, it’s a highly personal activity, no matter the mission of the organization. These volunteer roles involve building and maintaining trust and cultivating relationships – not just getting a task done. It takes many hours and a real commitment – it can’t be done just when the volunteer might have some extra time. And altogether, that means that, unlike microvolunteering, these direct service virtual volunteering roles aren’t available to absolutely anyone with a networked device, Internet access and a good heart. These roles discriminate: if you don’t have the skills and the time, you don’t get to do them. And, believe it or not, the very high bar for participation is very appealing to a growing number of people that want to volunteer.

I always have to remind people at this point that I’m not opposed to microvolunteering – online tasks that take just a few minutes or hours for a volunteer to complete, require little or not training of the online volunteer, and require no ongoing commitment. I’ve been writing about microvolunteering before it was called that – I gave it the name byte-sized volunteering back in the 1990s, but the name didn’t stick. If you want to give lots of people a taste of your program, with an eye to cultivating those people into longer-term volunteers, and/or donors, and you have the time to create and support microvolunteering assignments, great, go for it!

But I continue to hear and see a growing number of comments, especially young people, saying they want more than just a “quickie” volunteering experience. They want more than number-of-hours volunteering and a list of tasks that need done. They want something high-impact. They want to feel like they have really made a difference. They want to make a real connection with the organization and those, or the mission, it serves. And not just for virtual volunteering! They also want it for onsite volunteering.

I’ve talked about the factors for success in what I’ve called direct-contact or direct-support online volunteers since the 1990s, first via the Virtual Volunteering Project. I have continued to try to highlight those kinds of virtual volunteering roles and tasks specifically via the news section of the Virtual Volunteering Wiki and this list of online mentoring programs (all of which I maintain with no support and no funding to do so). And it was very satisfying to hear directly from programs involving online volunteers recently and to hear them confirm the best practices I’ve promoted for years.

When a university contacted me this year about what their student volunteering abroad program could look like online instead, a program where students provided medical help with medical and public health professionals in other countries, I put together a quick list of what this could look like, based on these resources I’d continued to maintain, and I’ve been adding to it ever since. This list of what high-impact virtual volunteering looks like, with links to examples, is for people seeking ideas for an online project that will mobilize online volunteers in activities that lead to a sustainable, lasting benefit to a community or cause, particularly for a community or audience that is at-risk or under-served. It was created especially for programs looking for ways to engage online volunteers in high-responsibility, high-impact tasks focused on communities in the developing world. Note that these ideas absolutely can be adapted for remote volunteering within the same country where the online volunteers live as well – “remote” could mean across town rather than around the world.

Also see:

Hearing Directly from Programs Involving Online Volunteers

How will SARS-CoV-2 & COVID-19 affect volunteering abroad?

Safety in Virtual Volunteering

Also see:

Also, the Last Virtual Volunteering Guidebook: Fully Integrating Online Service Into Volunteer Involvement can help you better work with people online – specifically volunteers. These can be volunteers in short-term, “microvolunteering” tasks or longer-term, more high-responsibility roles, like what is highlighted here in the blog you are reading now. These can be volunteers who do some or most of their service onsite, at your organization, or volunteers who do most or all of their service remotely, rarely or ever onsite and in-person with you. This book was helpful long before the global pandemic spurred so many organizations to, at last, embrace virtual volunteering. This is the most comprehensive resource anywhere on working with online volunteers, and on using the Internet to support ALL volunteers, including those you might not think of as “online” volunteers.

If you have benefited from this blog or other parts of my web site or my YouTube videos and would like to support the time that went into researching information, developing material, preparing articles, updating pages, etc. (I receive no funding for this work), here is how you can help.