Tag Archives: Ebola

Communication for Development (C4D): Addressing Ebola

The United Nations Children’s Fund (UNICEF) Communication for Development (C4D) web site section shares information and materials any initiative can use to help educate individuals and communities about how to prevent the spread of the Ebola virus and how to care for those already affected.

Materials include:

  • Fact Sheets – For example, key messages, brochures with facts, and slide presentations.
  • Visual materials like a poster of signs and symptoms and a flip chart for health communicators.
  • Audio materials like songs and public service announcement (PSA) spots.
  • Training materials.
  • Guidelines for community volunteers.
  • Planning Documents – For example, a West and Central Africa (WCARO) strategy framework model.
  • Other Tools – the Behaviour Change Communication In Emergencies:  A ToolkitEssentials for Excellence – Research, Monitoring and Evaluating Strategic Communication; and the UNICEF Cholera Toolkit.

The Communications Initiative also is compiling information from a range of organizations regarding how to address communications challenges regarding Ebola. It’s updated frequently, and it’s a must-read for any development communications or public health communications specialist.

Also see my own resource, Folklore, Rumors (or Rumours) & Urban Myths Interfering with Development & Aid/Relief Efforts, & Government Initiatives (& how these are overcome).

Red Cross (IFRC) using text messaging to educate re: Ebola

In an effort to contain Ebola, the International Federation of Red Cross and Red Crescent Societies (IFRC) has teamed up with local cellphone provider Airtel and the Sierra Leonean government to send health reminders via text message

Text messaging can be the best way to get crucial information to people in a country where only 9 percent have cellular Internet access. However, the use of text messaging to respond to a humanitarian crisis or as part of a development initiative is nothing new – this just the latest example of using cell phones (not just smart phones) in humanitarian response (it’s a tool that’s been used since the 90s, believe it or not!).